About Us

Keele House Care Home
176 – 178 High Street
CT11 9TS

We can be contacted by:
Telephone: 01843 591 735
Manager Email: manager@keelehouse.co.uk

Who owns and runs the home?
Keele House Care Home is owned by UV Care Group. It is registered with the CQC as a care home. The registered person, who is responsible to the CQC for the welfare and safety to the people who live in the home, is Indi Toot. The home manager is Margaret Collins, who is responsible for everything to do with the day to day running of Keele House Care Home. Keele House Care Home is registered with the CQC to provide accommodation as well as personal and support care to 31 people who are over the age of 65 years old, who have physical disabilities and/or dementia. The home is fully insured in line with the statutory requirements. 

Our Values and Aims
Keele House Care Home opened over 30 years ago as a private retirement home for 31 people who felt they were not safe or happy living on their own and who wanted a level of care, support and company in a homely environment. Most of our residents have come from the local area and many continue to remain in touch with families, friends and the local community. At Keele House Care Home we value each and every individual who comes to live here. We welcome applications from people over 65 years from all walks of life and with many different needs, who enjoy the opportunity to share and celebrate the richness and diversity of their experiences. We can assure everyone who comes to live in our home that they will be treated with respect and dignity according to their individual needs and wishes.

We value the relationships of people living at our home and encourage you to invite your families and loved ones to the home for social enjoyment. It is important that our staff are trained to high standards and adopt the attitude of CANI: Continuous And Never-ending Improvement. Which is very important to the owner Indi Toot.

Our mission statement
To make you apart of our family, encouraging you with passion to retain as much of your independence as possible with dignity.
A zero-tolerance policy on any type of discrimination, we promote LGBT+ (Lesbian Gay Bisexual Transgender Transsexual 2/Two-Spirit Queer Questioning Intersex Asexual Ally) inclusive practices.
Our best efforts to be as responsive as possible to people’s needs and requests. To help people with dementia to overcome their frustrations and make them feel valued.


  • High standards of residential and dementia care.
  • Respectful, kind and caring engagement with every single resident, whilst encouraging residents to live as independently as possible.
  • Strong and sustainable staffing levels.
  • Exquisite menus created by our on-site cook who prepares freshly cooked meals every day and residents can choose to have their meals in our homely dining rooms or in the comfort of their own room.
  • Plentiful activities and events at all our homes.
  • Responsive approach to residents and families’ suggestions.
  • Homes where residents enjoy living and friends and families enjoy visiting.

To provide a ‘home from home’ experience in a large family atmosphere, in a fresh and clean environment serving you with healthy nutritional meals and drinks whilst enjoying doing what you like best.

To provide the same service to the people who use our service as we would to our own families and loved ones.

“It is important to me that we provide the best service we can every day. I do not believe a good and effective service can ever stop moving forward this is why we adopt the CANI approach, we truly believe being good and outstanding is a journey, not a destination” 

 – Indi Toot, Owner